Why I’d Rather Give Someone a Framework Than a List of Dos and Don’ts
Why practical frameworks help turn good advice into training people can actually use long after the workshop ends.
Knowing How to Communicate Isn’t the Same as Knowing How to Teach It
Communication expertise is a great foundation. But becoming a good media trainer requires a different set of skills.
Can You Learn to Become a Media Trainer Online?
You can learn a lot about media training online. But when does working with an experienced trainer make a real difference?
Do You Need to Be a Journalist to Become a Media Trainer?
Journalism experience can be hugely valuable in media training. But does a good media trainer actually need to have been a journalist?
The 7-38-55 Rule: What Mehrabian Really Said About Communication
The 7-38-55 rule is repeated in communication training everywhere. But what did Mehrabian’s research actually find, and what should trainers be teaching instead?